Pinterest Services Overview

Pinterest isn’t just a place to post — it’s a search engine powered by visuals, timing, and strategy.

My services combine Pinterest management and data-informed strategy to ensure your content isn’t just circulating — it’s performing. From fresh pin design and keyword optimization to smart scheduling and platform-aware trends, I help you get seen, saved, and clicked by the right audience at the right time.

Whether you’re growing a food blog, launching sponsored content, or managing a large content library, I’ll help you use Pinterest as a true visibility engine — not just a traffic hope-and-pray tool.

Because when you pin with intention, you grow with momentum.

Industries I Help Thrive on Pinterest

Click below to explore how I support creatives, businesses, and bloggers like you.

I first dipped into Pinterest management with a knitting account, helping to showcase patterns, a blog, and even a book. That early experience taught me the ins and outs of optimizing profiles and designing pins that actually attract clicks.


From there, I worked with photographers — wedding, portrait, art, and landscape — focusing on using Pinterest to showcase portfolios and bring in organic traffic.
Most recently, I partnered with a wholesale macramé artist selling on Etsy, their own site, and Faire, while also building out an online course funnel. With a strong keyword strategy and consistent visuals, their account grew from 2,400 followers to over 11,000 in just 18 months, with sales and outbound clicks climbing right alongside.


Working with artists has always felt natural to me — my own family comes from a long line of artists and artisans — so I understand how to translate creative work into visibility and traffic.


I’ve worked with ecommerce shops and affiliate bloggers who use Pinterest to drive visibility, traffic, and sales. For ecommerce, Pinterest functions like a visual storefront, while affiliate content funnels clicks into articles that convert into revenue.

I focus on organic growth through strong design and keyword strategy — I don’t run Pinterest ads. Even in these niches, growth comes faster when businesses create new URLs regularly and keep their product catalogs uploaded, ensuring Pinterest always has fresh content to pull from.

I next dipped my toes into fashion, partnering with a large-scale designer who wanted to grow traffic and expand brand awareness. Pinterest became a visual runway for their designs — the goal wasn’t just more eyes, but the right eyes. By pairing bold, on-brand imagery with targeted keywords, we worked on widening their reach and strengthening recognition across seasonal collections.

At the start of the pandemic, I partnered with an aspiring food blogger whose Pinterest account had just 149 followers. Over time, that “baby account” grew to more than 10,000 followers — with reach and outbound clicks climbing steadily year over year.


Food and beverage has since become my bread-and-butter niche. Other bloggers I’ve worked with have seen consistent results as well. For example, one account I started in November 2024 grew outbound clicks from 700 to over 2,000 — a 185% increase — after applying a refined keyword strategy.


I’ve also learned firsthand that food is one of the most competitive spaces on Pinterest. With heavyweight contenders and new tools launching constantly, the only way to stay relevant is to adapt, test, and master those tools. That drive to keep learning and evolving is what keeps my clients’ accounts growing in such a fast-paced niche.

I’ve partnered with health and wellness bloggers whose content ranges from nutrition and mindful eating to yoga and online meditation groups. This is a broad and active niche on Pinterest, but also one of the most regulated.


Pinterest has worked hard to promote positive body image and reliable health messaging, while cracking down on clickbait and unsubstantiated claims. That means success here isn’t about chasing easy clicks — it’s about carefully balancing keywords, visuals, and messaging that align with Pinterest’s standards.


Navigating this space is a bit of a chess game: knowing what to target, what to avoid, and how to present content so it builds trust and drives traffic.

This niche is a seamless fit for me both personally and professionally. As a mother of two adult children who I homeschooled through elementary school, I understand the unique challenges and needs of family-oriented content.

I’ve partnered with large parenting and homeschooling accounts, where fresh content is the #1 driver of growth on Pinterest. Consistently publishing and optimizing new resources — from lesson plans to family activities — is what keeps these accounts visible, relevant, and growing.


Not every blogger comes to Pinterest with a business plan — some simply want to share their creativity, passions, or everyday life. I’ve supported hobby bloggers in shaping their boards and pins so their content still finds the right audience and community.

As a former hobby blogger myself, I understand the joy of creating just for the love of it. That experience helps me guide others who want to grow at their own pace while still making the most of what Pinterest can offer.

For service-based businesses and content creators, Pinterest works best as part of a bigger system. Website designers often want to funnel traffic into email sign-ups or service inquiries, while SEO content bloggers focus on boosting authority and visibility for their posts.


In this niche, the strategy has to go beyond attractive pins. Strong visuals and keyword optimization bring people in, but it’s a seamless user experience and clear calls-to-action that turn clicks into real results. Pinterest becomes the entry point — the design, content, and UX close the loop.

Pinterest Management VS. Pinterest Strategy

There IS a difference. See what that is below.

Pinterest Management.

Pinterest Management is about keeping your account active and consistent. It includes:

  • Maintaining a regular pinning schedule
  • Designing fresh, branded pins for your content
  • Writing keyword-rich descriptions and titles
  • Placing pins on relevant, optimized boards
  • Using Tailwind or Pinterest’s native scheduler to space content strategically

Pinterest Strategy

Pinterest Strategy takes things further. It’s about making sure your efforts actually work. This includes:

  • Performance analysis understanding what’s getting clicks and what’s falling flat
  • Seasonal alignment pinning content when your audience is actively searching for it
  • Evergreen rotation or resurfacing your best posts at the right times
  • Visual trend adaptation that includes evolving pin designs to match what performs now
  • Strategic decision-making, choosing what to pin, when, where, and how for maximum reach

I Do Both — Because You Need Both

Management without strategy is just motion. Strategy without execution gets stuck in planning.

Yes But How Many Pins?

This is a good base question you should be asking. Let’s take a look at my package pin frequency.

Foundations

  • Pin Volume: 24 fresh pins/month
  • Extras: 1 manual repin/month for seasonal/priority post
  • Designs: Custom pins built from branded Canva templates (updated monthly)
  • Scheduling: Tailwind evergreen batching

Momentum

Pin Volume: ~20–40 pins/month

Extras: Manual placement of 4 pins/month to top boards

Designs: 4 new custom pins/month based on trends + performance

Scheduling: Tailwind batching + evergreen re-rotation

Visibility Engine

Pin Volume: Flexible, unlimited to match publishing flow

Extras: Manual placement of 4 pins/month + quarterly re-optimization

Designs: 4 new A/B-tested custom pins/month

Scheduling: Advanced batching, evergreen rotation, trend alignment

What About Video Pins?

Video pins are available upon request or when they offer strategic value.
While video pins can boost brand visibility and catch attention in the feed (especially for tutorials, motion-based visuals, or sponsored content), static pins still lead in saves and long-term traffic in most niches.

What About Boards?

Yes — I manage all boards in your account, including setup, cleanup, and strategic pin placement.
If we’re starting from scratch, I’ll build out relevant boards over time based on your content pillars, audience interests, and keyword strategy. If you already have boards, I evaluate what to keep, improve, or archive to support performance.
I don’t create unnecessary boards just to fill space. Every board must serve a purpose — whether that’s seasonal visibility, evergreen traffic, or content categorization.

Let’s Look At Board Support For Each Tiered Package.

Boards are more than storage — they’re strategic tools for content discovery. I build and manage them with that in mind.

Foundations

Uses your existing boards strategically

New boards created only if they directly support your content library

Momentum

Focus on high-performing, niche boards

Monthly evaluation to refine selection + avoid overlap or suppression

Visibility Engine

Full board management with quarterly optimization

Titles, descriptions, and structure updated regularly

Tracks performance to reassign or adjust pin strategies

Account Audit & Optimization

Each Pinterest management tier includes a level of account auditing and optimization — designed to align your content with current platform trends and performance best practices.

Foundations

One-time full audit at onboarding

Baseline optimization of boards, profile, and content categories

Sets a solid foundation before higher-tier strategies

Momentum

Full audit at onboarding

Light optimization refresh every 6 months

Seasonal pin strategy updates, board adjustments, and keyword checks

Ideal for bloggers maintaining steady growth

Visibility Engine

Full audit at onboarding

Quarterly optimization cycles

Board scoring, keyword updates, pin performance analysis, and fresh coverage for evergreen + seasonal posts

Keeps your Pinterest system aligned with trends and audience behavior

first 30 days graphic for Pinterest management

Pin Designing

Branded Templates → Custom Canva Pro templates tailored to your niche and audience.
Refreshed for Trends → Updated regularly so pins stay relevant without losing brand identity.
Consistent, Not Stagnant → Keeps your visuals recognizable but varied.

Custom Pin Designing Done For You

Why This Matters

Overly rigid branding hurts reach.
Pinterest rewards freshness + variation.
Strategic balance = brand recognition + platform alignment.

Read More

No Blind Repins

Every pin is unique per distribution round.
No duplicates → avoids spam signals and suppression.
Fresh designs = stronger performance.

More About Repinning

Repinning Content

I take a strategic approach to repinning. I only repin others’ content when it serves a clear purpose — such as seeding a new board, establishing keyword relevance, or strengthening a niche-specific theme.
For established accounts, I focus on circulating and maximizing your own content first. Repinning third-party pins is used sparingly and intentionally, never as filler.
Every pin on your account — whether yours or repinned — must support your visibility and keyword goals.

A Closer Look At Management & Strategy

No One Account Is The Same So I Offer Many Entry Points In My Service Packages.

Strategic Support at Every Level

For business owners and content creators who are ready to step away from the day-to-day and let a strategist run their Pinterest and SEO growth. Monthly Management means I handle everything — from audits and competitor research to content scheduling, reporting, and optimization — so your traffic builds consistently without the guesswork.

Foundations

$350 / USD month

Designed for new or lower-volume bloggers publishing up to 4 new posts per month

What’s Included:

  • Pinterest scheduling for up to 4 new posts per month (16 fresh pins for new content)
  • Daily scheduling of fresh pins from your content library (up to 40 per month)
  • Custom Canva Pro template system with 15 unique designs
  • Tailwind scheduling via client account access
  • Keyword optimization applied across pins, boards, and descriptions
  • Light performance check-ins available on request

This foundational package gives you a Pinterest presence with consistent visual branding and a healthy pinning rhythm — ready to scale when you are.

request more information

Momentum

$550 / USD month

Designed for bloggers who publish regularly and want consistent Pinterest visibility without the overwhelm. Ideal if you’re focusing on growth and want your content managed with intention.

What’s Included:

  • Pinterest scheduling for up to 5 new posts/month (24 fresh pins for new content)
  • Daily scheduling of fresh pins based on content library. (No limit as needed to grow)
  • On brand Canva Pro template system (15 unique designs)
  • 4 custom-designed Pinterest pins added per month to base template pack.
  • Tailwind scheduling daily. (all-included)
  • Keyworded Everything with informed data to drive traffic.
  • Evergreen batching strategy for content library.
  • Monthly performance summary

Built for growing bloggers who want handcrafted pin strategy with a light, sustainable content flow — and none of the guesswork.

let’s talk strategy

Visibility Engine

$850 / USD month

For high-output bloggers or content teams with robust content libraries.

What’s Included:

  • Everything in the Momentum package, plus:
  • Pinterest scheduling for all new and legacy blog post URLs
  • Advanced pin design system to expand visibility and brand presence
  • Manual pin placement (4x per month) for targeted traffic boosts
  • Monthly strategy insights report with growth recommendations
  • Comprehensive audit & setup (included in onboarding – $200 value)
  • Quarterly optimizations & cleanups (ongoing – $400 value)
  • Priority support access for faster communication and dedicated guidance

Perfect for content-driven brands that want Pinterest to work like a well-oiled machine — powered by strategy, built for growth.

Let’s Get Started!

Why I Prefer Tailwind:

Tailwind makes it easier to:
Track where and when each pin was scheduled
Maintain consistent content flow
Rotate seasonal and evergreen posts with proper spacing
If I’m using my Tailwind account, you won’t have backend access — but you’ll see all fresh pins appear live on Pinterest, fully aligned with your content and strategy.

Claiming Instagram on Pinterest

Recommended Setup:
Yes — Claim your Instagram (this links your brand and adds credibility to your profile)
No — Don’t enable automatic posting
This way, your handle appears on your Pinterest profile, but your content strategy stays Pinterest-first — intentional, visual, and performance-optimized.
Claim the brand connection, not the content feed.

Legacy Rate Policy

Once you sign on, your monthly rate is locked in for the duration of our working relationship — no surprises, no sudden increases.
If you choose to pause services, you’re considered a Legacy Client. That means you may return at your original rate for up to five years from the date of your last contract. After five years, current pricing will apply.
This policy honors long-term relationships and rewards loyal clients while allowing room for growth in service offerings and industry rates.

Cancellation & Billing Policy

Want to cancel your monthly services?
Just send two weeks’ notice — no penalties, no hassle. You’ll retain access to all scheduled services through the end of your billing period.

Billing Options:
All Pinterest management and strategy services are billed month-to-month with no long-term commitment required.

Prefer to prepay and save?
Receive 25% off when you commit to a full year in advance.

Note: Accounts that do not provide at least two weeks’ notice before cancellation will still be billed for the following cycle per the existing payment schedule.

Loyalty Rewards & Referral Bonuses

Here’s how I say thanks for your long-term trust and word-of-mouth support:

Loyalty Rewards
12 Months of Service
Enjoy a free upgrade to the next tier for one month — no price increase.
(Example: Foundations clients are upgraded to Momentum-level support.)

24 Months of Service
Receive a permanent upgrade to the top tier (Visibility Engine) — locked in at your current rate.

It’s my way of investing back into clients who’ve invested in this partnership.

Referral Bonuses

Send a new client my way?
Get $50 off your next invoice after their first paid month — no limits on how many you can refer.

Because great clients deserve great perks!

loyalty rewards program

Optional Add-Ons

Elevate your Pinterest strategy with high-impact, one-time or project-based services designed to support your growth, seasonal visibility, and monetization goals. These add-ons complement any core management package and are ideal for bloggers and creators looking to get more out of every pin, post, and platform update.

Pinterest SEO Keyword Overhaul – $250 (One-Time)

Give your content a fresh keyword strategy rooted in Pinterest’s evolving annotation system. This isn’t generic SEO — it’s designed to help Pinterest index your content accurately and match it to real user behavior.

What’s included:

  • Deep-dive audit of current Pinterest keyword usage
  • Discovery of 15–20 high-performing, niche-specific search phrases
  • Strategic keyword mapping for boards, pin overlays, descriptions, and profiles
  • Guidance for blog metadata updates to align with Pinterest SEO
  • Optional: Analytics review via Pin Inspector to uncover underperforming content

Best for: Bloggers whose Pinterest reach has stalled or those looking to rebuild momentum with a keyword-informed foundation.

Pinterest Trend Report – $150/quarter

Stay ahead of the curve with a quarterly keyword and content trends breakdown tailored to your niche.

What’s included:

  • Analysis of top Pinterest search terms for your category
  • Seasonal content opportunities + recommended post ideas
  • Keyword clusters and overlay text angles that reflect current search behavior
  • PDF report with trend forecasting and suggested content calendar placement

Best for: Creators planning seasonal content, optimizing pin timing, or prepping high-traffic blog calendars.

Competitor Insights Report – $125

Uncover what’s working (and what’s not) for other Pinterest accounts in your niche.

What’s included:

  • Visual trend audit of up to 5 comparable Pinterest accounts
  • Breakdown of top-performing pin styles, color palettes, and design structure
  • Keyword themes and board focus areas
  • Strategy notes: gaps, growth angles, and what you can apply immediately

Best for: Bloggers ready to sharpen their Pinterest presence with strategic insight, not imitation.

Content Deep Dive – $150

Make your first pin work harder — for visibility, performance, and sponsor impact.

This one-time add-on offers focused Pinterest strategy for a cornerstone or sponsored blog post you want to give maximum traction. Whether you’re preparing a high-stakes brand campaign or publishing a post that deserves long-term visibility, this deep dive sets the foundation for Pinterest success — from the very first pin.

What’s Included:

  • Pinterest keyword research with search volume indicators to align with trending user behavior
  • Visual concept recommendations based on platform performance (layout style, image type, overlay tone)
  • Topic clustering guidance — which boards, seasonal windows, and interest segments to target
  • Optional: Suggested pin titles and descriptions to improve search indexing and user engagement

Why This Matters:
The first pin image often outperforms all others — and is most likely to be picked up by Pinterest’s algorithm. It also serves as the visual “face” of your content, especially when pitching or reporting to potential sponsors. Getting this first impression right can increase clicks, saves, and brand alignment across all future pins.

Best For:

  • Sponsored content campaigns that need clear ROI
  • Evergreen posts you’ll build future pins from
  • New pillar content you want to hit the ground running

Planning a content series or upcoming campaign?
Bundle multiple Deep Dives and save — perfect for bloggers prepping several cornerstone or sponsored posts.
3 Deep Dives for $400 (save $50)

Still Have Questions? Let’s Connect.

If you’re curious about how Pinterest strategy can support your brand in 2025 — or you’re not sure which package fits best — I’d love to chat.

Whether you’re just starting out or ready to scale, I’m here to walk you through what’s possible and answer any questions you have.

Let’s Talk Pinterest!